Tech

Most popular social media platforms in the U.S. in 2024

Social media platforms have revolutionized communication among families, co-workers, and so on. But which platform is more popular?

While Facebook dominates in mobile and tablets, it struggles on desktop but still leads.

Most popular social media platform in the U.S.

RankNameMarket share
1Facebook70.81%
2Pinterest11.53%
3Twitter8.89%
4Instagram5.21%
5YouTube1.51%
6Reddit1.11%

Most popular social media platform on mobile

RankNameMarket share
1Facebook74.59%
2Pinterest9.09%
3Twitter8.07%
4Instagram5.91%
5YouTube1.07%
6Reddit0.76%

Most popular social media platform on tablet

RankNameMarket share
1Facebook77.25%
2Pinterest14.72%
3Twitter3.65%
4Instagram1.81%
5YouTube1.38%
6Tumblr0.66%

Most popular social media platform on desktop

RankNameMarket share
1Facebook44.1%
2Pinterest26.72%
3Twitter15.72%
4YouTube4.42%
5Reddit3.63%
6Tumblr2.09%

The data is from Statcounter.

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